Field Marketing Manager – Northern Europe

Field Marketing Manager – Remote (must be based in Netherlands) – up to €60K

My client is leader in Cybersecurity research and training – their solutions serve over 30,000 security professionals globally. With offices across 4 continents, they have grown by 30% in the last 24 months alone. Come and join the expansion!

Role Overview:

You’ll be responsible for improving revenue via brand awareness building and lead generation. Manage B2B, B2C, and awareness campaigns across Northern Europe, build media partnerships, and experiment with new marketing activities targeting the audiences across all levels within the security landscape, as well as put the brand on the map of course!

Day to day, you will:

· Define a region-specific marketing plan that supports the regional sales strategy.

· Provide insight and geo-specific requirements to broader marketing discipline teams including Product Marketing, Content Marketing, Digital Marketing and Campaigns and events.

· Own and run account-based marketing campaigns with your sales teams (or collaborate with your regional Lead Management manager) and enable Sales Development Reps and Inside Sales team to accelerate new customer acquisition.

· Plan and host online and offline events to create net new sales opportunities, accelerate existing sales opportunities and deepen our existing customer relationships.

· Assist your (regional) sales team as needed to address pipeline gaps, including increasing brand awareness locally/regionally, and driving leads and MQLs.

· Work closely with third parties/external media partners in the Northern European region to drive awareness and lead generation.

· And much, much more!

Please apply, if you have:

· 5-6 years Marketing experience within a B2B environment with at least 2 years exposure to Field Marketing

· Excellent knowledge in marketing, sales and promotion, couple with a creative mindset and being hands on

· Being demand generation led, with outstanding commercial acumen

· Fluency in both written and verbal English – with a second language such as French, German or Dutch desirable

· Direct experience working with CRM and Marketing Automation tools such as Salesforce Marketing Cloud, Pardot, Marketo (or similar) and Salesforce.com.