Senior Shopper Experience Activation Manager

I’m currently working with a leading global consumer tech giant, looking for an experienced Senior Shopper Experience Activation Manager with their overall aim of this role is to evolve the approach to ensuring the shopper experience is the core focus of my clients Retail Management & Shopper Marketing focus based on their shopper construct model.

Achievements in the role:

• Identify and develop category /shopper opportunities in our key partners across Europe and support the development of local and international joint business plans
• Track category performance related to retailer presence vs market / channel and develop growth opportunities based on identified growth drivers.
• Engage retailers with recommended ranging, comms, layout principles based on insights
• Develop subsidiaries capabilities by implanting the shopper approach within the countries with an aim to drive the programme locally and help overcome commercial challenges.

Requirements:

• Driven, adaptable, high self-awareness, delivery focused, flexible.
• Ability to work autonomously
• High self-motivation with the ability to identify opportunities and translate them into ideas, solutions, initiatives that directly impact business retail performance & shopper satisfaction.
• Ability to engage and influence senior leaders and their teams both internally and externally.
• Solid experience (7+ years) working within an FMCG organisation adept in category management / shopper programmes including retail management / operations at a European level. Experience and insights within consumer electronics business an advantage.
• Excellent organisational skills and programme management essential.
• Solid understanding for how to apply business / category strategy and insights to impact sales
• Ability to handle multiple data sources and consolidate and simplify into efficient insights and executional programs
• Comfortable with interpretation of data sets and application to the business
• Concrete understanding of how to build solid working relationships and communication with partners globally, locally and locally.

Email egardiner@welovesalt.com to apply.

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