Growth Lead – B2B SaaS – London (on-site), £70K plus benefits

Growth Marketing Lead, London, 4 days on-site, £70K.

We’re building a serious B2B growth engine – and we’re looking for someone to own paid acquisition end-to-end.

This is a founding Growth Marketing Lead role. You’ll run paid search and paid social, manage budgets, own analytics and attribution, and make the calls on where spend works (and where it doesn’t). No agencies. No fluff. Real ownership and clear accountability.

What you’ll do

• Own paid acquisition across search and paid social (Google, LinkedIn, Meta, YouTube, etc.)
• Figure out where real demand exists and how best to capture it
• Design, launch and optimise campaigns hands-on
• Run structured testing across audiences, keywords, messaging and landing pages
• Own measurement from click → pipeline → revenue
• Build simple, trusted reporting that shows what’s working and why
• Set the foundations: processes, benchmarks, playbooks that make growth predictable

What we’re looking for

• Proven experience owning and scaling paid growth (not just running ads)
• Strong instinct for intent, efficiency and trade-offs
• Hands-on across platforms, analytics and attribution
• Comfortable working without agencies or layers of support
• Builder mindset: you like clarity, rigor, and turning ambiguity into systems
• Confident partnering with brand, creative and content to make paid work harder

Why this role

You’ll have real ownership, real impact, and the space to build something properly. As the engine proves itself, you’ll help shape how it scales – and how growth is measured across the business.

If you like responsibility, clear outcomes, and building things from first principles, this one’s for you.

To apply for this role, please click the ‘Apply’ button or email ccurlewis@welovesalt.com

*Rates depend on experience and client requirements