Growth & Performance Marketing

Salt are partnered with a high-growth, purpose-led technology business and are looking for a Growth Marketer to join on a contract basis.

Location: UK or Europe (Remote)

Contract: 30 hours per week

Duration: 12 months (starting asap)

About the Role

This is a hands-on Growth Marketing role within a fast-scaling, subscription-based digital business operating at the intersection of technology, wellbeing and behavioural science.

You’ll take ownership of the end-to-end growth marketing strategy, translating commercial goals into measurable performance across key digital channels. Working closely with a small cross-functional team (paid media, design and development), you’ll shape and optimise the full acquisition and conversion ecosystem.

The role suits a commercially minded marketer who enjoys autonomy, experimentation and building scalable growth frameworks from the ground up.

Key Responsibilities

Strategy & Growth

• Own and evolve the growth marketing strategy to drive awareness, traffic and subscription growth
• Translate business objectives into clear KPIs and actionable marketing plans
• Identify and test new channels, tools and AI-driven approaches to improve efficiency and performance

Channel Leadership

• Lead email marketing strategy, including campaigns and nurture journeys
• Define and oversee YouTube growth strategy, briefing content direction to internal teams
• Manage podcast and PR outreach activity
• Oversee Google Ads activity in partnership with a paid media specialist
• Direct organic social media strategy and performance (no hands-on content creation required)

Optimisation & Delivery

• Oversee SEO initiatives and collaborate with writers to improve organic performance
• Apply CRO best practices across landing pages and funnels
• Manage basic website updates and coordinate with developers on more complex changes
• Collaborate with designers on digital and advertising assets (Canva-level capability required)

Analysis & Reporting

• Report on performance, insights and growth opportunities
• Use data to continuously refine tactics and prioritisation across channels

Requirements

• 3+ years’ experience in growth or digital marketing, ideally within a startup or subscription-led environment
• Strong working knowledge of email, SEO, CRO, paid media, analytics and social strategy
• Experience managing or coordinating specialists and cross-functional teams
• Comfortable operating with autonomy in a fast-paced, evolving environment
• Basic design capability using tools such as Canva
• Working knowledge of CMS platforms (e.g. WordPress, Webflow or similar)
• Data-driven, commercially focused and confident experimenting with new tools and approaches
• Curious, adaptable and highly organised, with an interest in automation and AI-led marketing

What’s on Offer

• Fully remote, flexible working across the UK or Europe
• 30-hour working week with autonomy over schedule
• Performance-based bonus opportunities
• Equity participation in a growing business
• Generous holiday allowance plus local public holidays
• Access to wellbeing-focused tools, programmes and internal learning initiatives
• Direct exposure to leadership and the opportunity to shape long-term growth strategy

Apply now to find out more.

*Rates depend on experience and client requirements