Marketing AI & Analytics Lead

My client, Dubai-based PropTech company, is seeking a Marketing AI & Analytics Lead to lead marketing analytics, attribution, reporting, and AI-driven transformation across the business. The role will be responsible for building a single source of truth for marketing data, improving campaign measurement, automating reporting, and delivering actionable insights that drive growth, reduce CAC, and improve ROAS.

Key Requirements:

• Experience in Marketing Analytics, Business Intelligence, or Performance Marketing Analytics
• Strong understanding of attribution, tracking, reporting, and marketing measurement frameworks
• Hands-on experience with GA4, GTM, AppsFlyer/Adjust, Power BI, Looker, and CRM platforms
• Proven ability to build AI-powered tools, agents, automations, and workflow solutions
• Experience analysing CAC, LTV, ROAS, funnel performance, and campaign effectiveness
• Ability to automate reporting and deliver data-driven insights to stakeholders
• Strong stakeholder management skills with experience working across Marketing, Product, CRM, and Technology teams

This is an excellent opportunity for a data-driven, AI-native professional who can bridge marketing, analytics, and technology while driving AI adoption within a high-growth organisation.

*** Only successful candidates will be contacted ***

Salt is acting as an Employment Agency in relation to this vacancy.