Outbound Sales Representative

The Outbound Sales Representative is responsible for driving revenue growth and expanding market share through proactive, relationship-based selling. This role focuses on acquiring new customers, maintaining existing accounts, and consistently achieving sales targets.

Key Responsibilities

• Relationship Management: Build and maintain strong relationships with new and existing customers, acting as a trusted advisor and primary point of contact.
• Sales & Business Development: Identify, pursue, and convert new business opportunities within the assigned territory. Manage the full sales cycle from lead generation to closing deals.
• Territory Management: Develop and execute strategies to grow market presence and increase brand visibility within the region.
• Customer Engagement: Understand client needs and provide tailored solutions through product presentations and consultations.
• Reporting & Administration: Maintain accurate records of sales activities, customer interactions, and pipeline progress; provide regular feedback to management.
• Market Intelligence: Monitor competitor activity, market trends, and customer feedback to identify opportunities for growth and improvement.
• Product Promotion: Promote products effectively through demonstrations, presentations, and client engagement initiatives.
• Continuous Improvement: Stay informed on product offerings, industry developments, and sales techniques to improve performance.

Key Skills & Competencies

• Strong communication, negotiation, and interpersonal skills
• Ability to build lasting client relationships and influence decision-making
• Target-driven with high resilience and ability to handle rejection
• Strong organisational and administrative skills
• Ability to work independently in a fast-paced, competitive environment
• High emotional intelligence and team-oriented mindset

Qualifications & Experience

• Grade 12 (Matric); relevant diploma or degree preferred
• 3-5 years’ sales experience (FMCG or similar industry advantageous)
• Valid driver’s licence and own reliable vehicle
• Experience in territory management and relationship-based selling

Success Indicators

• Achievement of sales targets and KPIs
• Growth in customer base and revenue
• Strong client retention and satisfaction levels
• Effective pipeline management and reporting