Senior Sales Manager – Exhibitions

Our client is hiring a Senior Sales Manager to lead sales delivery for a flagship exhibition portfolio. This role will focus on driving revenue growth, managing key accounts, and leading sales initiatives while ensuring strong collaboration across marketing and operations teams.

This is a hands-on leadership role for someone who thrives in fast-paced, target-driven environments within the exhibitions industry.

What you’ll be responsible for:

Sales strategy & execution

• Sell new and existing exhibition space to achieve revenue and growth targets
• Develop and execute sales plans aligned with overall show strategy
• Identify new markets, exhibitors, and revenue opportunities
• Monitor industry trends and competitor activity to drive innovation
• Manage sponsorship and non-space revenue streams

Key account & relationship management

• Own relationships with key exhibitors, agents, and industry bodies
• Develop and execute key account strategies to drive retention and growth
• Ensure a high-quality exhibitor experience from sale through delivery

Team leadership & performance

• Set sales targets, monitor progress, and drive performance across the team
• Coach and support sales team members to exceed individual targets
• Track daily sales activity and pipeline health using CRM tools

Cross-functional coordination

• Work closely with Marketing and Operations to ensure successful show delivery
• Support floor plan management and exhibitor allocation
• Ensure sales promotions and campaigns are executed on time and at high quality

What we’re looking for:

• 7-8+ years of sales experience in exhibitions or B2B events
• Strong track record of achieving and exceeding sales targets
• Experience managing key accounts and sales agents
• Confident negotiator with strong interpersonal skills
• Comfortable working in deadline-driven, high-energy environments

Attributes that will help you thrive:

• Results-driven and commercially focused
• Confident communicator and relationship builder
• Proactive, organized, and self-motivated
• Resilient under pressure and adaptable to change
• Team-oriented with a strong sense of ownership

Salt is acting as an Employment Agency in relation to this vacancy.