Head of Marketing – Cyber Security

Head of Marketing – Cyber Threat Intelligence & Managed Detection & Response

Location: UK (Hybrid) | Sector: Cybersecurity Consultancy | Reporting to: Senior Leadership

Package: c£90-100,000 Basic + Benefits

The Opportunity

This is a rare, genuinely greenfield opportunity to build a marketing function from the ground up at one of the UK’s most credible and operationally grounded cybersecurity consultancies.

Founded in 2019 and built on a foundation of military intelligence, law enforcement and national security expertise, this business has earned a reputation as a trusted, differentiated operator in a crowded market. Following a significant investment from a leading UK private equity firm, the company is entering its most ambitious growth phase to date – currently growing at 45-50% year-on-year, with a clear strategic ambition to more than triple in size organically over the next five years. The business is also acquisitive, with a healthy pipeline of opportunities already in motion.

Core capabilities span Managed Detection & Response (MDR) – a fully UK-sovereign, threat-led 24/7 service and the primary growth engine of the business – alongside Cyber Threat Intelligence (CTI), Digital Forensics & Incident Response (DFIR), Managed XDR, Hybrid SOC, and Threat Hunting. The business holds NCSC assurance, CREST accreditation, FIRST membership, and ISO 27001/9001 and IASME Gold certifications, with a 100% in-house, UK-based SOC and deep government credentials.

As the company’s first-ever Head of Marketing, you will define the strategy, build the team, and establish the processes that put this brand firmly on the map – expanding its reach beyond its established public-sector base into private-sector critical infrastructure and highly regulated markets.

This role sits at the intersection of brand, channel and sales. It is ideal for a commercially minded marketer who is as comfortable crafting a brand narrative as they are sitting in a pipeline review with the sales team.

Key Responsibilities

Brand & Market Visibility

Define and lead the company’s brand strategy, ensuring a consistent and compelling identity across all channels and touchpoints

Drive brand awareness campaigns that increase market visibility and position the business as a credible sector leader

Own all external communications, including website, content marketing, PR, social media and thought leadership

Develop a content and communications calendar that keeps the business front-of-mind with target audiences

Track and report on brand health metrics, share of voice and market perception

Channel Partner & Channel Manager Enablement

Build and maintain a partner marketing programme that supports channel managers and partners in generating pipeline and closing revenue

Develop co-marketing campaigns, partner toolkits and sales collateral that make it easy for partners to sell the company’s solutions

Work closely with channel managers to understand partner needs and translate them into effective marketing support

Create demand generation campaigns targeted at partner networks and end customers within those channels

Measure partner marketing contribution to pipeline and revenue, reporting regularly to senior leadership

Account-Based Marketing (ABM) & Sales Enablement

Design and execute a robust ABM programme targeting key accounts across the full sales cycle, from awareness through to close

Collaborate closely with the sales team to identify target accounts, align on messaging and develop personalised campaigns

Produce high-quality sales enablement materials, including case studies, battle cards, presentation decks, product sheets and proposal templates

Support sales with timely, relevant content and campaigns that accelerate deals and reduce sales cycle length

Implement and manage marketing automation and CRM integration to ensure seamless lead handover and pipeline visibility

Marketing Operations & Leadership

Build the marketing function from scratch – defining team structure, hiring, and establishing processes, tools and ways of working

Set and manage the marketing budget, ensuring efficient allocation and measurable ROI

Define KPIs and establish a reporting framework that tracks marketing’s contribution to pipeline, revenue and brand equity

Evaluate and implement the marketing technology stack (CRM, automation, analytics, ABM platforms)

What We’re Looking For

This role has one absolute requirement: you must come from a cybersecurity background – ideally with direct experience marketing CTI, MDR, SOC or related managed security services. An understanding of how these solutions are bought, who buys them, and how trust is built in this market is essential.

Beyond that, we’re looking for:

A proven track record in a senior B2B marketing role, with experience owning brand, demand generation and sales enablement

Hands-on experience building or scaling a marketing function – you’ve done this before, not just managed a mature team

Strong ABM experience with demonstrable impact on pipeline and revenue growth

Experience working with and supporting channel partners, resellers or a wider partner ecosystem

A data-driven approach, comfortable with marketing analytics, attribution modelling and ROI reporting

Exceptional written and verbal communication skills, with a strong instinct for messaging and positioning

*Rates depend on experience and client requirements