Performance Marketing Manager

Salary: R55 000 – R65 000 CTC per month (depending on experience)

Location: Johannesburg North (Hybrid – 4 days per week in office)

Overview:

We’re looking for a strategic and commercially minded Senior Performance Marketing Manager to lead paid digital growth for a leading organisation. This is an exciting opportunity to own the performance marketing strategy, drive customer acquisition, and maximise ROI across multiple digital channels. If you’re passionate about data-driven decision-making, experimentation, and scaling high-performing campaigns, we’d love to hear from you.

Duties and Responsibilities:

• Own the paid media strategy and performance across multiple digital channels.
• Drive customer acquisition while optimising CPA, ROAS and overall marketing ROI.
• Analyse full-funnel performance data to identify growth opportunities and inform investment decisions.
• Develop and execute testing strategies across audiences, creative, landing pages and bidding approaches.
• Manage campaigns across platforms including Google Ads, Meta, LinkedIn, TikTok and Microsoft Ads.
• Build insightful performance reports and present recommendations to senior stakeholders.
• Collaborate with CRM, SEO and content teams to deliver integrated marketing campaigns.
• Manage budgets, forecasting, reporting and agency relationships to ensure commercial success.
• Stay ahead of digital marketing trends, platform updates and measurement best practices.

Requirements:

• 8+ years’ experience in performance or digital marketing, ideally across agency environments.
• Proven success managing large-scale paid media campaigns with ownership of ROI, CPA and ROAS.
• Strong hands-on experience with Google Ads, Meta, LinkedIn, TikTok and other paid media platforms.
• Advanced analytical skills with experience using GA4, Excel and marketing performance dashboards.
• Experience designing and implementing structured A/B testing and optimisation programmes.
• Strong commercial acumen with the ability to translate data into actionable business insights.
• Excellent stakeholder management and communication skills.
• Previous leadership or people management experience is highly advantageous.

Please note: Due to the high volume of applications, only candidates selected for an interview will be contacted. If you do not hear from us within two weeks, please consider your application unsuccessful at this time. We thank you for your interest in the role and wish you the best in your career search.

Salt is acting as an Employment Agency in relation to this vacancy.