Marketing

Agency and client-side marketing are two different beasts. At Salt, we don’t just understand the difference, we understand the skills involved in each practice and exactly how it can be transferred to other roles within the world of Marketing. We nurture relationships with industry leaders and learn from them what’s going on in their world. Many of our consultants have worked in the specific marketing jobs that they recruit for, so this culture of learning goes beyond a passing interest.

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Jobs: Marketing

Job Industry: Marketing

Head of Ecommerce Trade | Fashion West London/Hybrid £100k +bens I'm working on this VERY exciting role. The brand is a well-known high street womenswear retailer. They are looking for…

Greater London

Permanent

£95000.00 - £100000.00 per annum

SEA Manager - Automotive - Frankfurt - €75K plus package The Company and Role My client is a global agency and this particular role focuses on clients within the automotive…

Europe

Permanent

€75000.00 - €80000.00 per annum + benefits

Internal Communications and Change Manager - Medical / Pharmaceuticals (agency) £55,000 - £65,000 Remote working (qrtly team meet ups) I am beyond excited to be partnered with an award-winning, trustworthy…

Europe

Permanent

£55000.00 - £60000.00 per annum

Amazon Marketplace Merchandiser Consumer Goods - up to £38k South London 4 days a week and 1 day from home Salt has partnered with a British retail brand in the…

Greater London

Permanent

£28000.00 - £38000.00 per annum

Brand Manager - Charity London/Hybrid Salary up to £44k + perks including a strong pension Salt have partnered with a well-known non-profit organisation looking for a brand specialist to join…

Greater London

Permanent

£42000.00 - £44000.00 per annum

Programmatic and Paid Social Manager - Automotive - Frankfurt - €75K plus package The Company and Role My client is a global agency and this particular role focuses on clients…

Europe

Permanent

€70000 - €75000.00 per annum + benefits

Customer Data Platform Manager £65,000 - £75,000 London or Hampshire - 2 days in the office per month A leading UK retailer are looking for a CDP manager to join…

Greater London

Permanent

£65000 - £75000 per annum

Senior CRM Executive Fintech £40,000 - £45,000 A Fintech that was founded in 2016 are looking to further develop their Marketing function with a CRM hire. Reporting into the Senior…

Greater London

Permanent

£40000.00 - £45000.00 per annum

Senior Account Director PR - Travel We are currently seeking a vibrant and experienced Senior Account Director in Public Relations to join our team. As a Senior Account Director, you…

Greater London

Permanent

£50000.00 - £70000.00 per annum

Social Media & Content Executive - FMCG London - some hybrid working £28,000 - £33,000 Our client, a founder-led food and lifestyle brand targeting young parents, are seeking a motivated…

Greater London

Permanent

£28000.00 - £33000.00 per annum

CRM Executive Leading UK Retailer £30,000 - £35,000 12 month FTC London or Southampton ** Please note this role can be remote, however the preference would be to do 1…

Greater London

Permanent

£30000.00 - £35000 per annum

EMEA - Ecommerce Sales Manager - Healthcare Maidenhead - Full time onsite Up to £80K + 12% bonus and great perks. Salt have partnered with a global healthcare business to…

Berkshire

Permanent

£70000.00 - £80000.00 per annum

Opportunities to further your career within the Marketing industry

Over the past couple of years, the marketing industry has been constantly growing. Particularly the digital marketing sector is flourishing, and more and more job opportunities are offered to specialists. Furthermore, industry experts say that the marketing industry will never be strongly affected by economic downturns as companies usually continue to invest in the acquisition of new customers and retention of old customers via marketing measures. Unlike the technology industry, marketing is not affected by a skills shortage as the employment market in the United Kingdom is extremely competitive.

Marketing, advertising and PR agencies represent the industries with the most job opportunities for marketers. Besides them, there is a multiplicity of other employers as marketing skills are needed across almost all industries, including the consumer, financial and information technology sector. There is also a relatively large number of not-for-profit organisations, which depend on talented marketers, such as educational institutions and charities.

Recent Changes

One of the most typical characteristics of the marketing industry is change. In the past, telemarketing and print adverts were the most effective and used marketing measures. With the growing importance of digital, things have changed: companies replaced most traditional marketing channels with digital ones, such as email and search marketing. Due to this development, it is important for marketers to change with the times and always update one’s skill sets based on present trends, even if they differentiate a lot from previous ones.

Future Prospects

Compared to other industries, the percentage of unemployed marketing professionals is extremely low in the United Kingdom (around six percent). According to recent statistics, over 80 percent of marketers find a job within the first couple of months after they graduate. The majority of those employed in a marketing position state that the job meets their expectations. In other words, the likelihood that you find a job you like is very high for marketers in the UK.

  • Salt’s advice for getting a job in Marketing

    Employers’ Requirements

    No matter if it is a large or a smaller company, employers expect marketing professionals to be tech-savvy and at the same time be up to date about the latest ways to market businesses. Some core skills, which help every marketing professional to land a job, are the ability to plan and implement successful marketing campaigns, the development of engaging web content and a profound understanding of analytics. If the employing organisation is small, marketers are usually expected to conduct a variety of marketing tasks, while larger companies tend to employ specialists in certain fields.

    CV Requirements

    CV requirements for marketing jobs depend strongly on the area of specialisms that you work in. However, according to the majority of hiring managers, some skills upgrade the CV of every marketing professional. Among these competencies are the ability to plan and think in a very strategic way and your communications skills, particularly as a marketer, it is crucial to be able to express your ideas and concepts in a verbal and written way. Besides that, hiring managers prefer CVs with analytics and presentation experience. Qualitative and quantitative market research is considered as a big bonus as well.

    Marketing Job Interview Preparation

    In no other industry is it so crucial to market yourself in an interview and establish the right chemistry with the interviewer as it is in marketing. Essentially, if you can market yourself, you’re likely to be a good marketer and are proving you’re able to market the products or services in the right way to the target audience. Besides these fundamental principles, you should also be prepared to answer some commonly asked questions, including:

    1. Please give an example of a successful marketing campaign that you have run in the past.
    2. Can you work effectively and efficiently within budgetary constraints?
    3. Which benefits could you bring the company?
    4. Have you ever implemented a marketing measure which did not succeed? If so, please describe what happened.

    Educational Requirements

    For marketing executive roles, most employers expect a bachelor’s degree in marketing or business administration from their future employees. Marketers who would like to land a manager position are sometimes also required to have a master’s degree. Apart from the degree, marketing specialist should also try to gain as much experience as possible from the beginning (e.g. in the form of internships) as relevant experience is sometimes as much valued as a university degree.

Speak with Lizzie Harding about Marketing

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